Mercure Hotels in the UK have commissioned a custom Digi system to support their Meetings and Events business at each hotel.
The system will provide a comprehensive tool to manage and develop enquiries, marketing through a data base plus one-to-one and bulk emailing for hotels to market to customers and prospects.
The team at Digi worked with Mercure to develop a product that meets all their needs and it is now in roll out phase accross the group.
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